--- title: View of Field | Ethan LaRochelle description: QUEL Imaging's observations of challenges with in vivo fluorescence imaging. How can phantoms and reference targets be used to advance the field? --- [Skip to content](https://blog.quelimaging.com/author/ethan#main-content) [![QUEL_web_logo-1](https://blog.quelimaging.com/hs-fs/hubfs/QUEL_web_logo-1.png?width=200&height=75&name=QUEL_web_logo-1.png)](https://www.QUELimaging.com) - [Home](https://blog.quelimaging.com) - [Products](https://shop.QUELimaging.com) - [Blog](https://blog.quelimaging.com) - [News](https://www.QUELimaging.com/news) - [About](https://www.quelimaging.com/about) - [Resources](https://shop.QUELimaging.com/Resources) Open main navigation Close main navigation - [Home](https://blog.quelimaging.com) - [Products](https://shop.QUELimaging.com) - [Blog](https://blog.quelimaging.com) - [News](https://www.QUELimaging.com/news) - [About](https://www.quelimaging.com/about) - [Resources](https://shop.QUELimaging.com/Resources) # View of Field ### Reflections on the field of *in vivo* fluorescence imaging [![QUEL Imaging logo embedded in a fluorescence tissue phantom mask imaged with NIR fluorescence ](https://blog.quelimaging.com/hubfs/2024_01_QUEL_Stanford_Logo_CC.png)](https://blog.quelimaging.com/fluorescence-imaging-tips-common-misconceptions) [imageguidedsurgery](https://blog.quelimaging.com/tag/imageguidedsurgery) ### [Fluorescence Imaging 101: Quick Tips and Common Misconceptions](https://blog.quelimaging.com/fluorescence-imaging-tips-common-misconceptions) ![Picture of Ethan LaRochelle](https://app.hubspot.com/settings/avatar/925081a77283a399dbd145b49b251212) [Ethan LaRochelle](https://blog.quelimaging.com/author/ethan) Fluorescence imaging can appear deceptively simple: administer a fluorescent contrast agent,... [Read more](https://blog.quelimaging.com/fluorescence-imaging-tips-common-misconceptions) [![QUEL Q logo on image outside the 2026 Stanford Symposium on Optical Surgical Navigation](https://blog.quelimaging.com/hubfs/Stanford_Q.jpg)](https://blog.quelimaging.com/lumicell-insights-2026-01) [clinical translation](https://blog.quelimaging.com/tag/clinical-translation) ### [Bridging the Gap in Fluorescence-Guided Surgery: Insights from Lumicell](https://blog.quelimaging.com/lumicell-insights-2026-01) ![Picture of Ethan LaRochelle](https://app.hubspot.com/settings/avatar/925081a77283a399dbd145b49b251212) [Ethan LaRochelle](https://blog.quelimaging.com/author/ethan) At the 2026 Stanford Symposium on Optical Surgical Navigation, Brian Schlossberg, VP of Innovation... [Read more](https://blog.quelimaging.com/lumicell-insights-2026-01) [![QUEL Q logo on image of Stanford'sLi Ka Shing Center](https://blog.quelimaging.com/hubfs/Stanford_Q.jpg)](https://blog.quelimaging.com/barth-reimbursement-strategy-2026-01) [clinical translation](https://blog.quelimaging.com/tag/clinical-translation) ### [Charting a Course: Reimbursement Strategy for Optical Imaging Agents](https://blog.quelimaging.com/barth-reimbursement-strategy-2026-01) ![Picture of Ethan LaRochelle](https://app.hubspot.com/settings/avatar/925081a77283a399dbd145b49b251212) [Ethan LaRochelle](https://blog.quelimaging.com/author/ethan) At the [2026 Stanford Symposium on Optical Surgical Navigation](https://www.onlineregistrationcenter.com/register/222/page1.asp?m=286&c=51), two consecutive presentations... [Read more](https://blog.quelimaging.com/barth-reimbursement-strategy-2026-01) [![ISFSG European Meeting 2025](https://blog.quelimaging.com/hubfs/ISFGS_Slide_Example.jpg)](https://blog.quelimaging.com/isfgs-europe-2025) [imageguidedsurgery](https://blog.quelimaging.com/tag/imageguidedsurgery) ### [Reflections from the ISFGS Europe Meeting in Madrid](https://blog.quelimaging.com/isfgs-europe-2025) ![Picture of Ethan LaRochelle](https://app.hubspot.com/settings/avatar/925081a77283a399dbd145b49b251212) [Ethan LaRochelle](https://blog.quelimaging.com/author/ethan) In November, I joined surgeons, engineers, and industry partners in Madrid for the ISFGS European... [Read more](https://blog.quelimaging.com/isfgs-europe-2025) [![Painting of UPenn surgical amphitheatre from mid-late 1800s](https://blog.quelimaging.com/hubfs/20251113_203337~2.jpg)](https://blog.quelimaging.com/penn-psimi-2025) [surgery](https://blog.quelimaging.com/tag/surgery) ### [Precision Surgery, Fluorescence, and the Road to Real-World Adoption](https://blog.quelimaging.com/penn-psimi-2025) ![Picture of Ethan LaRochelle](https://app.hubspot.com/settings/avatar/925081a77283a399dbd145b49b251212) [Ethan LaRochelle](https://blog.quelimaging.com/author/ethan) *A recap from the “Precision Surgery Intraoperative Molecular Imaging: 4th Clinical Trials Update”...* [Read more](https://blog.quelimaging.com/penn-psimi-2025) [![Animation showing Gaussian Splat of the Prototype FluoFlow Colon Phantom](https://blog.quelimaging.com/hubfs/QUEL_FluoFlowColon.gif)](https://blog.quelimaging.com/3dgs-opsiclear-quel) [concepts](https://blog.quelimaging.com/tag/concepts) ### [3D Gaussian Splatting and Future Digital Twins](https://blog.quelimaging.com/3dgs-opsiclear-quel) ![Picture of Ethan LaRochelle](https://app.hubspot.com/settings/avatar/925081a77283a399dbd145b49b251212) [Ethan LaRochelle](https://blog.quelimaging.com/author/ethan) This week, we shared a five-day series of 3D Gaussian splats created in collaboration with [OpsiClear](https://www.opsiclear.com/) [Read more](https://blog.quelimaging.com/3dgs-opsiclear-quel) [![QUEL Imaging team in DC for NVIDIA GTC 2025](https://blog.quelimaging.com/hubfs/IMG_9120-1.jpeg)](https://blog.quelimaging.com/phantoms-for-truth) [conferences](https://blog.quelimaging.com/tag/conferences) ### [Optical Phantoms in the Age of AI Factories](https://blog.quelimaging.com/phantoms-for-truth) ![Picture of Ethan LaRochelle](https://app.hubspot.com/settings/avatar/925081a77283a399dbd145b49b251212) [Ethan LaRochelle](https://blog.quelimaging.com/author/ethan) At QUEL Imaging, our mission has always been to accelerate the clinical translation of biomedical... [Read more](https://blog.quelimaging.com/phantoms-for-truth) [![QUELImaging.com core services: Fluorescence Imaging Systems, Fluorescent Probe Characterization, Custom Design & Manufacturing Services, Optical Material Development](https://blog.quelimaging.com/hubfs/QUEL-Imaging_core_services.png)](https://blog.quelimaging.com/innovations-into-impact) [clinical translation](https://blog.quelimaging.com/tag/clinical-translation) ### [Partnering with QUEL Imaging - Turning Innovations into Impact](https://blog.quelimaging.com/innovations-into-impact) ![Picture of Ethan LaRochelle](https://app.hubspot.com/settings/avatar/925081a77283a399dbd145b49b251212) [Ethan LaRochelle](https://blog.quelimaging.com/author/ethan) QUEL Imaging was founded with support from the NIH SBIR program — a critical funding mechanism for... [Read more](https://blog.quelimaging.com/innovations-into-impact) [![Serial dilutions in 2016](https://blog.quelimaging.com/hubfs/Phantoms-2016.jpg)](https://blog.quelimaging.com/back-to-the-future) [standardization](https://blog.quelimaging.com/tag/standardization) ### [Back to the Future: From Telesurgery to Translational Tools](https://blog.quelimaging.com/back-to-the-future) ![Picture of Ethan LaRochelle](https://app.hubspot.com/settings/avatar/925081a77283a399dbd145b49b251212) [Ethan LaRochelle](https://blog.quelimaging.com/author/ethan) After a week at the [Hamlyn Symposium on Medical Robotics](https://www.hamlynsymposium.org/programme-2025/), I’ve been reflecting on this year’s... [Read more](https://blog.quelimaging.com/back-to-the-future) [![Image of three reference targets and overview text](https://blog.quelimaging.com/hubfs/QUEL_OpticalRef_Targets.png)](https://blog.quelimaging.com/key-tools-for-characterizing-fluorescence-imaging-systems) [concepts](https://blog.quelimaging.com/tag/concepts) ### [Key Tools for Characterizing Fluorescence Imaging Systems](https://blog.quelimaging.com/key-tools-for-characterizing-fluorescence-imaging-systems) ![Picture of Ethan LaRochelle](https://app.hubspot.com/settings/avatar/925081a77283a399dbd145b49b251212) [Ethan LaRochelle](https://blog.quelimaging.com/author/ethan) *A Look at Optical Reference Targets* For developers and users of fluorescence imaging systems,... [Read more](https://blog.quelimaging.com/key-tools-for-characterizing-fluorescence-imaging-systems) First Prev [1](https://blog.quelimaging.com) [2](https://blog.quelimaging.com/author/ethan/page/2) [Next](https://blog.quelimaging.com/author/ethan/page/2) [Last](https://blog.quelimaging.com/author/ethan/page/2) [![QUEL_Q](https://blog.quelimaging.com/hs-fs/hubfs/QUEL_Q.png?width=100&height=102&name=QUEL_Q.png "QUEL_Q")](https://www.QUELimaging.com) QUEL Imaging aims to build an ecosystem to accelerate and standardize methods for clinical translation of in vivo optical imaging technologies. 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